Setting goals and signing a contract
Stage 1- web
- design
- front-end
- seo
- ads
- smm
There are two main ways to promote a website in search engines: organic search optimisation and paid search advertising. PPC can deliver traffic quickly, but it is expensive. SEO takes longer, but can cost up to ten times less than paid search over time.
New businesses often need both channels: paid search provides immediate traffic while SEO builds results over several months.
Examples
Process
Setting goals and signing a contract
Stage 1Site audit
Stage 2Competitor analysis
Stage 3Building the website’s semantic core
Stage 4Website optimisation
Stage 5Building the website’s authority
Stage 6Conversion and bounce analysis
Stage 7Optimisation for new search terms
Stage 8Advantages
Questions
SEO is the process of improving a website’s position in Google, Bing, Yahoo and other search engines. It includes on-site optimisation, authority building, user experience improvements and commercial optimisation.
The timeframe depends primarily on competition. For most queries, reaching the leading positions takes three to four months. In highly competitive sectors it may take six to eight months or longer. We can analyse your market and provide a more precise estimate.
We optimise websites for major search engines including Google, Bing, Yahoo and DuckDuckGo. The work benefits visibility across search engines, although our primary focus is Google because it accounts for up to 95% of searches for goods and services in many markets.
All guarantees are set out in the contract, and we accept financial responsibility for the services we provide. The contract specifies compensation if we fail to meet its terms.
The first results are usually visible after three to four months.
The goal is to bring the website into the top ten results. Rankings improve gradually, moving through the top 1,000, 100, 50 and 10 before reaching the leading positions.
Receive PPC campaign setup and management at no additional cost when you order SEO.
About the service packages
Each service package includes the setup and management of an advertising campaign in Google Ads or Facebook. Prices are shown in euros per calendar month.
Start
The essential package for promoting your business online. Suitable for targeting long-tail search queries.
Business
A broader programme targeting medium-volume queries and strengthening the positions already achieved in search results.
Pro
Includes everything in the Business package, plus authority building and promotion for highly competitive queries.